The Complete Details Flowers Alternative for Event Florists
Curate gives you everything Details Flowers offers (beautiful proposals and stem counting) plus rental management, website inquiry forms, and comprehensive client communication tools.
"The efficiencies that we've created with Curate have been life-changing for the company."
Stacy K Ercan · Stacy K Floral
What is Details Flowers?
Details Flowers Software is a cloud-based floral software platform designed for wedding and event florists. It's known for creating visually stunning proposals and its stem counting functionality that helps florists track flower quantities and prevent over-ordering.
While Details Flowers excels at proposals and stem counting, many florists find themselves needing additional tools for rental management, client communication, and website lead capture. They end up piecing together multiple software solutions.
If you're currently using Details Flowers and feeling limited by what it doesn't offer, Curate provides a more complete solution built specifically for the way event florists actually work.
Why Florists Are Switching from Details Flowers
Details Flowers is good at what it does, but many florists need more. Here's what Details users tell us they're missing... and how Curate fills the gaps.
No rental management
Details focuses on proposals and stem counting, but lacks rental inventory tracking. Florists offering rentals need separate software.
Curate offers rental management as an add-on. Track inventory, prevent overbooking, and generate pull lists.
No website inquiry forms
Details doesn't let you create inquiry forms to capture leads directly into your system from your website.
Curate provides embeddable forms that feed directly into your pipeline. No manual data entry.
Limited client communication
Details lacks a dedicated client portal for real-time updates. Clients can't see proposal changes without you resending.
Curate's client portal lets you make changes that clients see instantly. One link for proposals, contracts, and payments.
Per-client contracts require workarounds
Details uses one contract template for all clients. Customizing terms for specific events means manual editing each time.
Curate lets you customize contract terms per client. Different payment schedules, cancellation policies, and clauses for each event.
See How Curate Transforms Florist Workflows
Shaya Sherwood of Stella Event Design shares how Curate cut her proposal time from 2-3 hours down to just 25 minutes.
"Curate has made me look better as a florist. My brides love it... A proposal used to take 2 or 3 hours. It might take me an hour now."
— Shaya Sherwood, Lead Designer, Stella Event Design
Curate vs Details Flowers: Feature Comparison
See how Curate stacks up against Details Flowers on the features that matter most.
| Feature | Curate | Details Flowers |
|---|---|---|
| Beautiful, customizable proposals | ✓ | ✓ |
| Stem counting & recipes | ✓ | ✓ |
| One link for proposals, contracts & payments | ✓ | ✗ |
| Rental inventory management (add-on) | ✓ | ✗ |
| Rental overbooked notifications | ✓ | ✗ |
| Pull lists & strike lists | ✓ | ✗ |
| Website inquiry forms (embed on your site) | ✓ | ✗ |
| Per-client contract customization | ✓ | ✗ |
| Mayesh floral library integration | ✓ | ✗ |
| Drag & drop from Pinterest | ✓ | ✓ |
| Real-time client communication portal | ✓ | ✗ |
| Dedicated migration support | ✓ | ✗ |
What Florists Say About Curate
Don't just take our word for it. Here's what floral professionals have to say about Curate.
"I had a really strong wedding brand and Curate helped me take it to another level. It has helped us create and implement processes for each category of our wedding business. The efficiencies that we've created with Curate have been life-changing for the company."
"They've reduced the time it takes to create proposals by 50%. I would recommend Curate in a heartbeat."
"Curate has been a wonderful addition to our floral design business. We could not do event florals without it. Curate is always asking customers how to improve and what they would like to see and doing updates."
Who is Curate Best For?
Curate is built for wedding and event florists who want a complete solution. Not just proposals, but everything you need to run your business.
Wedding Florists
Create stunning proposals that match the elegance of the events you design, with detailed recipes and easy client collaboration.
Event Florists
From corporate events to galas, manage diverse projects with flexible pricing, customizable packages, and real-time client updates.
Florists with Rentals
Details doesn't have rental management. Curate does. Track vases, containers, arches, and prevent overbooking.
Growing Floral Businesses
Scale your operations without the chaos. Curate grows with you, whether you're doing 20 events a year or 200.
Florists Who Want Leads
Curate's embeddable website forms capture leads directly into your pipeline. Details doesn't offer this feature.
Team-Based Operations
Multiple team members can work in Curate simultaneously with role-based permissions. Designers, sales, and production all in one system.
Real Results from Real Florists
Hear what florists say about switching to Curate.
"I would say Curate saves me at least one or two full working days a week that I would normally have spent on creating proposals."
— Lennie Wall, Wallflower
"I used to sort of dread doing a proposal. It might take me an hour and a half... now I've probably got it down to 15, 20 minutes."
— Joanna Walton, Joanna Walton Flowers
"Curate became the face of my business... it saves my team about 8 hours per week."
— Nancy Lobo, Nancy Lobo Designs
Stunning Proposals That Update in Real-Time
Like Details Flowers, Curate creates beautiful, visual proposals that wow your clients. But Curate goes further.
With Curate, you send one web link that includes your proposal, contract, and payment options. Make updates instantly. Your client just refreshes the page. No more resending files or email chains.
- Drag and drop images directly from Pinterest
- Built-in e-signatures and contracts
- Integrated payment collection via Stripe
"Curate helped me take my wedding brand to another level. The efficiencies we've created have been life-changing."
Stacy K Ercan · Stacy K Floral
More Than Just Proposals — Your Entire Workflow
Details Flowers does proposals and stem counting well. But what about capturing leads from your website? Managing your rental inventory? Keeping clients updated in real-time?
Curate replaces your entire wedding folder — from the initial inquiry form to the final payment. No need to piece together multiple tools or pay for separate rental software.
"It remembers my prices. It remembers how I want my proposals to look. It remembers each individual location has its own template. It is fabulous."
Shaya Sherwood · Stella Event Design
Seamless Payment Collection
Curate integrates with Stripe for secure, reliable payment processing. Collect deposits, milestone payments, and final balances directly through your proposals. No separate invoicing needed.
Your clients get a professional payment experience with one link for proposals, contracts, and payments. Track payment status at a glance and automate reminders for outstanding balances.
Why Florists Choose Curate Over Details Flowers
Beyond the features, here's what makes Curate the smarter choice for event florists who want it all in one place.
Complete End-to-End Solution
Details focuses on proposals and stem counting. Curate gives you that plus rental management, website forms, client communication, and flexible shopping lists. All in one platform.
One Link for Everything
With Curate, your client gets a single link for proposals, contracts, and payments. Make changes and they see them instantly. No resending files.
Capture Leads Automatically
Details doesn't offer website inquiry forms. Curate does. Embed customizable forms on your website and watch leads flow directly into your pipeline.
Real-Time Updates
Make changes to a proposal and your client sees them instantly. No need to resend files. One link for proposals, contracts, and payments.
Industry-Leading Support
Extended support hours, live chat, and dedicated migration assistance. We're here to help you succeed, not just sell you software.
Flexible Payment Options
Use standard Stripe integration, or choose Curate Payments and pass the platform fee to your clients. You control your costs.
We'll Help You Make the Switch
Switching florist software can feel overwhelming. That's why our dedicated migration team works with you every step of the way. We'll make sure your transition from Details Flowers to Curate goes smoothly.
Data Migration
We'll transfer your clients, recipes, and item library from Details Flowers.
Personalized Training
Get one-on-one onboarding to ensure you and your team are confident with Curate.
Ongoing Support
Our team is always here to help via email, chat, and scheduled video calls.
Frequently Asked Questions
Common questions about switching from Details Flowers to Curate.
How long does it take to switch from Details Flowers to Curate?
Most florists are fully operational on Curate within 2-4 weeks. Our dedicated migration team handles data transfer and provides personalized onboarding to ensure a smooth transition.
Can you migrate my data from Details Flowers?
Yes! We work with you to migrate your customer data, recipes, and item library from Details Flowers to Curate. Our team handles the heavy lifting so you can focus on your business.
Does Curate have stem counting like Details Flowers?
Absolutely! Curate includes full recipe and stem counting functionality. You can create detailed recipes, track stems per arrangement, and automatically generate shopping lists for your wholesaler orders.
What if I need help after switching?
Curate provides ongoing support via email and scheduled video calls. You'll also have access to our extensive knowledge base with an AI assistant, video tutorials, and regular training webinars.
Can I manage rentals in Curate?
Yes! Curate offers rental inventory management as an add-on. Unlike Details Flowers, you can track which items are available, get overbooked notifications, and generate pull and strike lists for your team.
Can I embed inquiry forms on my website?
Yes! Curate allows you to create customizable inquiry forms that embed directly on your website. Leads flow directly into your Curate pipeline with all their event details — no manual data entry required.
What happens to my existing proposals in Details Flowers?
During migration, we work with you to determine which historical data to bring over. Active proposals and client information can be migrated, while you'll still have access to your Details records during the transition period.
Is my data secure with Curate?
Curate takes security seriously. We use industry-standard encryption, secure data centers, and regular backups to protect your business information.
Ready to Switch from Details Flowers?
Schedule a free demo to see why florists are choosing Curate as their complete Details Flowers alternative.
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